Within the Personal Development Program of Reform Volunteers, Aida Ramiz, Public Relations Manager of the Union of Voluntary Organizations of Azerbaijan, gave an interactive training to Reform Volunteers on the topic "The role of public relations in new media".

In the training, A. Ramiz gave the volunteers extensive information about traditional and new media tools, advantages and requirements of new media, conducting PR analysis of institutions or companies.

At the end, volunteers divided into teams and presented the SWOT analysis of their chosen company and the PR tools used.